They've talked about using something similar for cars for several years now. I think that it was called a plasmatron or plasma fuel reformer. They idea was to take any standard fuel (gasoline, diesel, LPG, possibly more exotic fuels eventually) and run it through a plasma arc. The resultant fuel would be high temperature H2-rich gas with a bit CO (since there is some oxygen in the fuel itself) with relatively few impurities. Once this H2-rich gas is combusted with air, the resultant emissions were a heck of a lot cleaner than your typical engine. HC emissions and soot emissions were virtually eliminated. I can't remember off the top of my head what happened to NOx emissions. Must look it up.
Ok. Yeah, it did cut NOx emissions by almost 90% on a diesel engine, but I'm not really sure how. Might be that the temperature at combustion does not get as high since all the C-C bonds and C-H bonds are already broken. ... More likely it's that, with all the HC and soot garbage completely combusted to CO2, you can use the same type of catalytic converters that work on gasoline engines.
Kara's right, though. The sulfur is going to play holy hell with any kind of emissions protection they have. Any catalytic exhaust processors will be poisoned by it. There's a reason the US finally cracked down on the sulfur content on diesel fuels. They'd have to come up with some way to get the sulfur out of the fuel stream before it gets to the combustion chamber. (Maybe the "slag" they refer to?)
In the end, I'm still highly skeptical that this is a good idea. Even if it is all they claim it to be (doubtful), consider how much CO2 that is going to be releasing. That's just one county. What happens if the process starts getting universally adopted? (shakes head) I'll give them points for clever thinking, but I don't think combustion is the answer for anything anymore. The further away we get from dependance on combustion the happier I'll be.