A brief refresher:
• Gamespot contributor
•
Kane and Lynch review• Conflicting ad campaign
• Fired.
Jeff and several other former-Gamespot contributers re-emerged last year, with a Wiki-inspired gaming site,
Giant Bomb. It's actually a pretty cool design, that has much more material than other gaming sites can pack in, simply because of all of the user-generated content. Of course, they've not kicked back to let the users do all the work, keeping a robust (for a relatively young site, anyway) collection of reviews, previews, and other gaming content. It was quite pleasing to get content and consumer advice from a team that was willing to give up their employment to preserve their integrity.
(Screenshot of GB, as of 9-20-09)Oh! Terribly sorry, ODST! I didn't see you or your four-star review over there. I was having a hard time wading through the mire of ODST advertising.
Of course, I don't know if advertising dollars necessarily affected ODST's review on Giant Bomb. It's higher than what I'd have given such a derivative product, but it wouldn't be the first time I've had a difference of opinion with a GB review. It's just that it's a little easier to mark it down to differing tastes in games, when the website hasn't been wallpapered with advertisements for the reviewed product. This is what gaming journalism seems to be. It's not enough to know how well your proclivities sync up with those of the writer. You have to try to determine how much influence publishers can buy and from whom they can buy it.
I'll grant this has been status quo for gaming journalism for a long while now. I'll grant that GB's ODST review could have been marginally rosier. I had rather hoped, though, that Jeff Gerstmann's rebellion had accomplished something toward putting a stop to this guessing game over journalistic integrity in gaming. Still, here I am, wondering if he honestly thought half a game, given a full game's price, with decidedly formulaic gameplay (based on an aging formula, at that) and a mediocre story was genuinely worth four stars.