Originally posted by Anaz
Halo has done a lot to legitimise gaming as mass media. Microsoft gets props for that
It should more like be Bungie, but since Microsoft bought them out I guess it goes to them anyway. Everyone seems to love Halo.
Originally posted by aldo_14
We are a thin wedge of society; wider than the very first consoles (thanks largely to the Ps opening up the adult market), but it's still only a small cross-section of society. When you think of the amount in our age group, and how many will have a disposable income for spending on games regularly, it's a hell of a tight market.
For one thing, there's a whole other gender to be tapped; which AFAIK no-one has done, at least intentionally. From what I've read, the Nintendo DS might not be as powerful or impressive as the PSP, but it's accessibility has opened up its potential market to people not normally regarded or targeted as gamers.
If they get it right, Nintendo can make a stupendous amount of money - simply by making games more accessible and less 'hardcore'; just imagine if every filmmaker in the world was making solely Jerry Bruckheimer style films, and then someone came out with Finding Nemo and When Harry Met Sally (etc).
The assumption is still that gaming is a juvenile pasttime; if they manage to break that, then they've got a massive market and will help legitimise the perception of gaming as a form of mass entertainment the same as TV, music, cinema, etc.
This is very true. We treat video games the same way as comics, "Oh, they're for kids." Although this barrier is slowly being broken down (for games at least). Nintendo doesn't seem like they're wanting to break this, even though it would be to their advantage. It's also a social stigma. There are plenty of adults that like games but if anyone new, they'd be branded as immature, childish, or juvenile.
The gaming industry is becoming way too comercialized though. They are getting too damn involved with Hollywood. You see all these movie licensed games that are synchronized with the release of the actual movie? How many of them were actually good?
They've also hit a dead-end. There hasn't really been anything revolutionary since the first-person shooter. I think the industry needs to get back to its grassroots.