Another reason people buy/own consoles is because they (very usually) don't crash, fail, burn-out, freeze-up, stop working for no reason so that the owner has to crack it open and trouble shoot each component to find out whether it's the mobo or power supply or vid card that kicked, etc... like computers seemingly often do. Well, they didn't in the past anyway. I tried a PS3 at GameStop the other day and it locked up on me. And if you do get a faulty console by chance, it doesn't cost a fortune to replace, often times the console's company will replace it free of charge while you're under warrentry.
Granted, I'm still 100% for PC development and PC game development, but I can also understand why people would go for a console solely, or go for both like myself.
[edit]Just read the article. In the words of my grandfather, don't let anything over $100 be an impulse buy. Sleep on it if you have to. Also, if the Wii is an impulse buy like M&Ms, why can't anyone find them sitting by the checkstand at their local Fred Meyer.. or why can't anyone really find them anywhere for that matter? I'm pretty sure with the semi-short supply and people having to wait for another shipment to buy a Wii, there's plenty of time for reconsideration. Doesn't seem very impluse to me. Eat it, Mr. Dave Karraker of Sony. Y'all got pwned.
