Thing is, it's already got record pre-orders.
Y'See this is why I think capitalism is broken, and I'm just as guilty as everyone else in it. Capitalism works whilst customers have the strength of will to live without something they want, but don't need, not only have banks got greedy, but the truth is, consumers have got lazy.
I use the term 'more money than sense' with reservation, but the only reason companies try to rip customers off is because the consumer is so desperate to have newest version of everything the moment it is released. Can it really be a rip-off if the punter is walking into it with their eyes open?
Capitalism is a two-way process, it's not just a question of companies choosing what to sell, it's consumers choosing what to buy, and being willing to live without their luxuries to prove a point, that factor of it tends to be disappearing to a large degree.