you mean them giving users targeted advertisements in exchange for a free service is a swindle? it's not like they're selling your identity to the russian mafia.
I was going beyond that. With all the money they make off of user data, i wonder why even the need for advertisements to use the service to help pay for it except to make it that much more annoying to use. With all that data on google drive they now get to keep, you'd think they'd give the users a little dignity and say "hey, no ads ever google drive users". And no, it's not a free service. All your stuff becomes there's automatically on google drive; that's the payment.
What google is getting in return by being able to claim all your stuff as their's is a hell of a deal for them (they get to make off with serious ****, while all you get is a little storage and perhaps some "app" integration). It may be a nice service, but what you get in return for what they get to keep is why google is swindling people.
Do we really need a russian mafia exaggeration in a day and age where personal information on the internet is and has been big money? It's not that they'll sell the data,...wait, yes they will. That's why they want your stuff on your google drive account so badly. They also want to retain your data for their purposes too, probably make better ads with all of the pictures for all the photos that just got branded with googles TOS, etc.

I think google would sell your data to the horny obese lady mafia.